GM 360°: Results in 100 Days
A flagship program for hotel general managers and owners to sharpen strategy, strengthen financial performance, elevate service, and build a high-performing team - grounded in the industry’s best practices
A flagship program for hotel general managers and owners to sharpen strategy, strengthen financial performance, elevate service, and build a high-performing team - grounded in the industry’s best practices
Complete a comprehensive assessment of your property - strategy, product, guest experience, operations, HR, and finance - to build a panoramic baseline and a 100-day change plan
Break down the service standards of Ritz-Carlton, Marriott, and Four Seasons to design a guest experience people remember.
Set up a GM KPI system - from revenue and profit to NPS, guest reviews, and team effectiveness - so you see results in numbers, not gut feel.
Learn alongside other GMs and owners - peer support, honest managerial insight, and independent expert feedback.
Choosing management approaches, leadership style, delegation and control, owner relations, executive presence, and sustaining your personal capacity
25 h
Your property concept and its impact on KPIs, the team, and guest experience. Business model, positioning, and annual strategic goals.
30 h
Core RM tools, audience segmentation, financial analysis, forecasting and decision-making, total revenue.
35 h
GM operating, investment, and forecasting models. Financial literacy: USALI, P&L. Cost control and what drives GOP.
35 h
Data and research for demand management. Brand as a driver of ADR growth and loyalty. PR and reputation. Digital and direct bookings. Key nuances of SMM and MICE sales.
30 h
Learn at a comfortable pace - using your own real business challenges and metrics
Live sessions to work through participants’ cases, with expert input from GMs and owners and an exchange of management decisions.
An entry and exit assessment helps you shape a personal development plan.
Working with the data: 2–3 BI dashboards, 7–10 key metrics, plus one management report you’ll embed into your regular routine.
Development Plan
By the end of the program, you’ll create a concrete change plan with priorities, KPIs, and accountable owners - across the full 360° scope of hotel management.
Nothing beats live connection and energy exchange: two in-person intensives included in the course.
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